You’d be amazed at what I’ve seen from architects and staff that thought this kind of capability was beyond their skills or budget. It’s really anything a new client, small or large, produces from the get-go. I’m often asked what my favorite Lumion-produced animation or image is. It’s gratifying how it levels the playing field, allowing anyone to offer wow-factor presentations once reserved for only the few. Lumion puts world-class visualization capability in your hands, whether you’re a small or large studio. What about results? How does Lumion help win commissions? They went from two days of design and three days of preparation/rendering to four days designing, with just a single day of preparing and rendering.

of Dallas tracked workflow before and after Lumion. Even clients that render animations in-house with a competing 3D tool benefit. What kind of lead time is realistic for outsourcing? A week? Two weeks or more? Lumion compresses the rendering cycle, freeing more time for design. Lumion helps eliminate the workflow disruptions, back-and- forth changes, and expense that outsourcing often represents. What about architect firms that outsource 3D rendering?

I think anyone who has faced the steep learning curve of other 3D rendering tools will find Lumion is an absolute revelation. Our website is packed with dozens of first-person accounts of the surprise and delight that greets first-time Lumion users. Lumion tries to bring a complete package. From a built-in video editor to output on your phone and much more. Lumion is much more than just a rendering tool.

Rather, it works with you as an architect to bring your ideas to life quickly and easily with uncompromising style and precision. So our goal from day one was to offer a design tool that doesn’t fight you. Software is not something architects necessarily love to work with. How do you explain this broad global acceptance? Today 61 of the top 100 architect companies in the world are Lumion customers. Why the shift to Lumion? What differentiates it from other rendering tools? How does it transform the art of what’s possible for designers? Marcellis offers his views. Today Lumion’s under the radar growth throughout design firms of all sizes-from sole proprietorships to the world’s top 100-has revolutionized workflows and client presentations. Ferry Marcellis, co-founder, and CEO of Act-3D, the parent company of Lumion, the fast emerging standard for rapid, hyper-realistic 3D videos, images, and 360-degree panoramas.

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